The origins of tequila can be traced back to the Aztec Empire, before Europeans colonized Mesoamerica. The Aztecs consumed pulque, a fermented agave drink with a low alcohol content that had a more concentrated and organic consistency.
During the colonization period, the Spanish, intrigued by pulque, introduced Western distillation techniques.
Tequila, a type of mezcal from the Jalisco region, is a mestizo creation, a cross-pollination between indigenous and Hispanic cultures.
Today, tequila is recognized as the quintessential Mexican drink, embodying the spirit, flavor, and passion of our country. With each sip, we celebrate the cultural heritage and the richness of a legacy that has transcended borders, turning tequila into an ambassador of Mexican pride around the world.